Retrieving data through an API (Application Programming Interface) is one of the most prevalent methods. It can be very flexible towards data connection.
Test different subject lines, layouts, or call-to-actions to optimize marketing effectiveness.
Allow users to request product demos or free trials, signaling strong buying intent.
Allow employees to update personal, banking, or emergency contact details.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
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